Friday, January 31, 2020

Case Scenario, Final Discussion Study Example | Topics and Well Written Essays - 1250 words

Scenario, Final Discussion - Case Study Example These include social aspects of people. For example, there are people who are difficult to deal with. People who are non-compliant. In text books and literature, it is assumed that all patients are compliant.This means that what is taught in text books is enhanced by the actual practice. Therefore one cannot fully rely on the knowledge in schools when they get to the actual practice. This however does not mean that it should be ignored. There are also hospitals and procedures that govern a health facility. There are the standards set to regulate the actual in the work place. They can be different from what the nursing text books say and other forms of literature. This is because every facility is unique with its own set of rules. A nurse should therefore know when to apply the books knowledge and when to apply knowledge gained from experience (Ramsden, 1992). A culture of safety is when an organization priorities the safety of patients. Elements of culture safety include making safety a priority across the organization, Training of on going assessment of safety, clear safety goals for patients and policies. The only way the culture of safety can be attained is by speaking up. Many health workers witness cases of rules being broken among their colleagues, but they do not report. Drew’s case is not different. He should speak up without feeling intimidated in order to uphold the culture of safety. He should approach the RN with those concerns and should not be intimidated by the fact that he is an inexperienced fresh graduate. Drew should also air his concerns in writing to the relevant authority.He should stand up for what is right and this will even earn him respect from his colleagues. The hospital environment should set an atmosphere where health workers can speak up openly. Patient safety can be defined as liberty from accidental harm due to medical care or medical error. If Drew speaks up, he will prevent patients from getting infections and

Thursday, January 30, 2020

Knowing Your Audience Paper Essay Example for Free

Knowing Your Audience Paper Essay Most people would never want to imagine themselves or a family member being trapped under ground for even one day but the victims of those who were trapped under the Chilean copper mine had to consider not one day but even two months. According to The New York Times Company(2014), â€Å"On Aug. 5, 2010, a gold and copper mine near the northern city of Copiapà ³, Chile caved in, trapping 33 miners in a chamber about 2,300 feet below the surface†. At this time no one knew the well being or the nature of the situation that happened at the copper mine. During this time communication between employers, families’ members’ involved, trapped miners and those set in place to find a solution to this problem was very vital. Some things to keep in mind when considering roles and audiences is to determine what information to give and how it should be expressed or conveyed to the audience. For example, if you’re giving direct and urgent information, you wouldn’t send this type of information over an email, it would be more appropriate to say it face to face. It is important to consider how much does the audience know about the topic or subject you are sharing at that time. In the situation with the trapped miners the potential needs that should be considered and expressed to the families of the trapped miners would be first addressing what happened. This information should be given directly, face to face, to all family members involved. It is important to give the family as much detail about the incident as possible but not so much that it makes them alarmed and upset. Also another thing to add is the condition or well being of the trapped miners. If the information isn’t available its best to let them know although there isn’t much information at this time, but as soon as the information is available, they will be first to know. Also the last need that the family members affected by this incident would need is to understand and know what the employers and team of experts are doing to find a solution to the problem and how often can they know the extent and whereabouts of the situation. At this point after meeting the potential needs of the families involved, it’s also important to understand and know the potential needs of the company’s employees. Although they may not be the family members or those who are actually trapped at that moment, they also play a vital role. Some potential needs for the company’s employees would be to communicate effectively. Although the situation itself must have been very tragic if there was effective communication, there would be no way for  the employees at that time to help save those trapped. Also another need that needs to be met would be extra training and understanding of what took place, where it went wrong, and how to fix the problem. Without the employees having a plan or strategy of how they could effectively resolve or help the situation it could cause retaliation or resentment. After the message about the incident, and the actions or plan that is put in place has been verified and delivered to all important parties and involved it’s important that all those involved are able to convey what they heard and understood before and after the message is given. To make sure the message was received as properly and effectively you have to consider each audience which would be the trapped miners, employees and families. The message given to each party cannot be given the same. Also the channel has to be considered, again in this situation you wouldn’t send this information through an email or memo, this information that has to be conveyed face to face. It is also good to give information based on the listener’s level of understanding and to talk with the parties that involve a way opening up the way for cooperation and in this situation it would be much needed. An effective communication as the mining company to the family members of the trapped miners would be face to face. During this time the mining company would say with sincerity and clarity that â€Å" At this time we are deeply sorry to announce that we have understood and learned that on Aug. 5, 2010, a gold and copper mine near the northern city of Copiapà ³, caved in, trapping 33 miners in a chamber about 2,300 feet below the ground. At this time we aren’t certain what exactly caused the cave in and we aren’t certain the condition of the miners at this time. We will be working around the clock to get more information about the well being of the trapped miners. Also at this moment there will be specialist and experts going to the scene to analyze and inspect the situation at hand. After further observation of the experts then will we know what plan will be put in place to rescue our fellow employees. As soon as we are made aware of the plan we will let you know. We hope that we can all work together effectively which much understanding and cooperation from us and you so that we can bring your family members back to you.† Also an effective communication between the mining company and the employees would be a face to face channel. At that time the company would express, â€Å"I’m sad to announce to you that our fellow  employees have been caved in a chamber about 2,300 feet below the ground in the northern city of Copiapà ³. There are 33 at this time trapped and waiting to be rescued. We aren’t sure of the condition of the each employee but we all hope that we can all come together to help the best way we can to make sure that those who are trapped are in good condition. Although we never plan for anything like this to take place but unfortunately we have to use the way we were trained to assess the situation. At this time along with yourself the family members of the trapped miners are already being informed. Please let’s not alarm the families with information that has not been given or confirmed. Our main mission is to stay calm, offer up many prayers and work together in unity. During this time we will be working around the clock to help as much as we can and the company will provide meals, clean working clothes and a place to sleep. However you think you can help or what will better the situation please send your requests or opinions to us directly. Thank you so much for your cooperati on in help.†

Thursday, January 23, 2020

Grandpas Mind :: Dialogue Essays

Grandpa's Mind As I pulled into my parents' driveway, I realized how loud the radio was. I turned it down, peeled my legs off the blue vinyl seat, and lugged my pile of laundry up to the front door. The doorknob wouldn't turn and I still hadn't gotten around to making myself a duplicate key. I rang the bell and waited. Nothing. Leaving my basket of dirty clothes on the steps, I tramped through the bushes in front of the living room window. Pep was across the room sitting in his usual chair and reading the paper. He was a familiar sight in his plaid flannel shirt, striped clip-on bow tie, and tweed cabby hat. I knocked on the window. He turned around, startled, and focused his eyes on me. I smiled and waved at him, but he just stared at me. I gestured toward the front door. His face had that hollow look, but something made him get up and let me in. "Hi, Pep." I kissed him on the cheek. He made way for me and my laundry. "Hello, how are you?" I headed for the washing machine. Pep trailed closely behind. "Kevin and Clare aren't home, but they should be here soon. Do you want to wait for them?" "Yah, I'll be here." I began separating whites from darks. "Do you want anything to eat? There's meat and bread in the ice box and some cookies in there." "No thanks." "I don't know where Kevin and Clare are. They took Katie out somewhere. Do you know Katie?" I paused. Here we go. This was going to be one of those conversations. I should just say, "Why, yes, I know Katie." But perhaps if I venture a bit further, something might jog his memory and we wouldn't have to go through the whole routine. Dad says that Pep has a tape recorder in his brain, and bits and pieces keep getting erased. I decided to give it a shot.

Wednesday, January 22, 2020

Struggles in the United States Steel Industry :: Business Essays

Struggles in the United States Steel Industry In the past decade the United States has encountered many challenges to its steel industry. The steel industry has changed tremendously since the early 1900’s when the United States dominated the steel market. According to figures on a Global Steel Business website, in 1900, the United States produced 37% of the world's steel. Now Asia produces 40% of the world's steel and China is the world leader in steel production. The United States decline in steel production has forced the United States to import 24% more steel in 1999 than 1998. (GSB 1) There are many reasons why United States steel industries are struggling. One main reason is the recent increase of steel production in poorer foreign countries. These countries have weak economies and are able to produce steel cheaper than the United States by paying smaller wages and using cheaper, less safe ways of producing steel. (GSB 1) An article headed by Global Steel Business writes â€Å" these economic stricken countries pay an average of four dollars less an hour than the United States.† (GSB 2) It also writes, â€Å"the methods used by such countries are abnormally dangerous.† (GSB 2) These changes have increased the United States imports from 98-99 from Japan 147.8%, South Korea 93.3% and Russia 53.3%. Another reason the United States is struggling is due to steel dumping. Dumping is the process when a company takes part in â€Å"pricing items below their production cost to drive competitors out of an import market† (SD1). Many countries, in cluding Japan, have been accused of steel dumping by the United States. Countries such as Japan are able to do legally dump steel on the United States do to their foreign government subsidies (SD1). According to an internet site dealing with steel dumping, â€Å"The U.S. Commerce Department ruled that Japan sold steel as much as 60% below fair market value† (SD1). The United States steel companies can't compete with these foreign steel prices and are constantly undersold. A third reason United States Steel companies are struggling is the problem within the company's management. Unlike a century ago when large companies ruled the market, now most steel companies are smaller. A recent article in The Economist magazine explains that these small companies often don't have the managerial skills to compete in the â€Å"highly complicated steel market† (The Economist 83).

Wednesday, January 15, 2020

Global Warming AD

As the sun’s harmful rays beam through the depleting ozone layer the globe begins to warm, earths polar ice caps melt and slowly start the elimination of life. This ad demonstrates the cause and effect of global warming. The world inside the lower quadrant of the hourglass is slowly getting swallowed by the sea due to the melting ice caps above. Within the hourglass there’s text stating â€Å"we are slowly running out of time, act now before it’s too late†. In the top of the hour glass a polar bear and penguin sit upon two nearly melted ice caps. The world below has cars driving into a city passed chopped down trees, and a gas station. Although the ad appears to be warning us of global warming, it’s actually warning us of our own selfishness! The ad uses three main tactics to achieve this, presentation of text, types of images, and image composition. The advertisers decided to use presentation of text in a subtle way to get their point across. The display of the text in this ad has diminutive properties. This relates to the feeling human beings have towards the situation of global warming. It indicates that we conveniently believe it’s a small issue and doesn’t need to be presented as a major problem. People avoid the truth and would rather just pass it on to the next generation to deal with. The use of this tactic helps sell the idea that we are to selfish to address the situation. Even though we have scientific evidence that global warming is happening, and that the polar ice caps are melting, people still don’t want to make it an issue. People would rather act selfish and destroy the earth then be inconvenienced and have to give up their comfortable lives. A stronger tactic used by the advertiser is the use of types of images, which provides us with further evidence. The types of images used in this ad show the advertisers point in a more straight forward manner. They use the images of street lights leading up to a city full of high-rises to provide us with the notion that we abuse energy. On the sides of the road there’s chopped down trees and a gas station indicating how human beings rape our land of its natural resources. Cars fill the street showing a luxury that pollutes and destroys the earth. All of which directly correlates with the image of the melting polar ice caps in the top of the hourglass. Once again it sells the idea that the ad informs us of our own selfishness. It indicates that people will do anything for their luxuries, even if it destroys our own planet. Providing evidence that our selfishness will not let anything stand between us and the things we love, even at the highest cost. By using a less noticeable, although stronger tactic, composition of images provides us with further evidence of their strategy. Image composition is the last and strongest tactic used by the advertiser. In the top frame of the hourglass the ice cap sits in pure blue water. In the lower section of the hourglass the earth is being swallowed by stagnant deathly water indicating the lack of life. Plus in the top frame a polar bear and a penguin sit perched anticipating their final moments of life as their worlds slowly melt away. As two birds hover above ground as their world disappears as well. This sells the idea by showing that people are too selfish to care not just about their own lives, but also every other life on this planet. Other creatures are going to die directly caused by our actions. The sea water levels are going to rise while the land becomes engulfed causing life on earth to diminish. And we are too selfish to look around and realize that we are destroying all habitats. Yet we still act like we are alone on this planet. This ad warns us of both global warming and our selfishness as human beings. By combining three tactics, presentation of text, types of images, and image composition the advertisers show us the affects of both. The use of dying animals, abused natural resources, man made cars, and the melting polar ice cap allows us to see the correlation between the issue of global warming and our selfishness. The presentation of text raises the awareness of people thinking it’s not a major situation, thus selling the ideas of global warming and our selfishness towards the belief of global warming. Each involves us in a selfish manner and uses cause and effect to sell the product. If humans keep being selfish and don’t stop taking advantage of our planet, then there will be no planet left to take advantage of.

Monday, January 13, 2020

Identifying Individual Preferences in the Airline Industry

Transportation services are becoming more common and broadly used in recent decade, in line with the advancement of technology. Generally, transportation services can be divided into three groups: water transportation, land transportation and air transportation (Gee, Choy, & Makens, 1984). Airline industry, which this essay focusing on, is one of the discoveries of newest innovations in the travel services sector. It has been developed so much in recent year to operate more effectively. Not only guarantee a safe journey to the destination place, the airline companies are now trying to create a competition in the market by providing the best services to the travellers and offering competitive prices (Hensher & Louviere, 1983). Those strategies are aimed to attract more consumers to travel by their airline companies. This essay will discuss the theories of consumer economics and their applications in the real consumer issues in airline industry, mainly on the factors that changing the consumer demand of airplane ticket, as well as the underlying reasons of why consumers prefer some particular airlines to the others. Furthermore, the behaviour of different types of consumers toward the choice of different airlines will also be discussed here. In observing those issues, this paper will focus on two airline companies: Singapore Airlines and Jetstar. The price data were obtained from a single route from Melbourne to Singapore. The core idea in analysing consumer behaviour in making choices in the economic activity, mainly in the airline industry, is because of their limited incomes and unlimited wants. Those then lead to trade-offs and opportunity costs. Consumers in the airline industry could be divided into two groups, which are business and pleasure travellers. Elasticity is the percentage change in one variable resulting from a 1-percent increase in another (Pindyck & Rubinfeld, 2009). When the price elasticity is greater than 1 in magnitude, we say that demand is price elastic because the percentage decline in quantity demanded is greater than the percentage increase in price. If the price is less than 1 in magnitude, the demand is said to be price inelastic. Graph 1. Elastic and inelastic demand (Inelastic demand) (Elastic demand) In this case, elastic demand of airline industry is exceptionally unstable because it depends on the market conditions such as inflation, terrorists attack and price oil. In airline industry, price elasticity demand is considered both elastic and inelastic (Yahoo Voices, 2008). An elastic demand is in relation travel for pleasure. Pleasure travellers are extremely sensitive to the price of the travel. An inelastic demand is in relation for business travel. Business travels have little effect for increase in price of the travel. Income elasticity of demand measures the degree of responsiveness of demand of a good to a change in consumers’ income. It has equation of : EI=[ΔQ/Q]/[ ΔI/I]=[I/Q]*[ ΔQ/ ΔI]. Airplane ticket is normal good as it has a positive income elasticity, which means when consumers’ income increase the consumption of ticket will increase as well. Cross elasticity of demand measures the degree of responsiveness of demand of one good to a change in the price of another good. It is shown in the equation: EQ1P2 = [ΔQ1/Q1] / [ΔP2/P2] = [P2/Q2]*[ΔQ1/ ΔP2]. If airplane ticket and other consumption (i.e. food and cloths) are considered as a group, there will be a positive cross-price elasticity, which tells us that if the price of one good (other consumption or ticket) goes up, the demand for the other good goes up as well. Consumer behaviour analysis attempts to understand the consumers’ allocation of incomes among different goods and services to maximize their well-being. It consist of three distinct aspects: consumer preferences, describing the reasons why people might prefer one good to another; budget constraints, reflecting consumers’ limited incomes that restrict the quantities of goods they can buy; and consumer choices, which are the combination of the consumer preferences and budgets constraints (Pindyck & Rubinfeld, 2009). There are some basic assumptions made in observing consumer preferences in the airline industry. First, preferences are assumed to be complete. Complete means that consumers are able to compare and rank all possible market baskets. However, this assumption ignores costs. Second, preferences are transitive or consistent. And third, â€Å"more is better than less† since goods are assumed to be desirable. Indifference curve represents all combinations of market baskets which provide consumer with same level of satisfaction (Pindyck & Rubinfeld, 2009). Indifference curve and utility functions (set of indifference curves) are used to analyse the consumer behaviour and preferences in choosing market baskets, in which relate to consumer demand (Gould, 1973). Higher indifference curve is more preferable to the lower one because it represents higher welfare (Telhado, 2007). Moreover, indifference curves cannot intersect and the slope of each point in the indifference curve represents marginal rate of substitution (MRS), which is the maximum amount of a good that consumer is willing to give up to obtain one additional unit of another good. Indifference curves of consumers in the airline industry are assumed to be downward sloping and bowed-inward, reflecting diminishing MRS, since the demand of airplane tickets and comparable goods are both desirable. The shape of the indifference curves is different among group of consumers. Indifference curves of the first group of consumer, business travellers, are steeper than pleasure travellers. Graph 1 below shows that the business travellers’ group is willing to trade more of other consumption (a) to exchange it with an airplane ticket (b), since they need to directly travel to other place establishing business transactions. Graph 2. Indifference map for business travellers While in the graph 2, pleasure travellers is unwillingly trade more of the other consumptions in order to purchase a unit of airplane ticket (a < b). It is because they travel to seek pleasure, not urgently need to be done directly. Thus, they are more flexible in the decision making process of which airline company they want to travel with and the time of travel. Graph 3. Indifference map for pleasure travellers Along with indifference curve, there is budget constraints which restraint consumer’s consumptions due to limited incomes (Mary, 2007). Assume that the budget lines for business and pleasure travellers are equal which can be seen from graph 3 and 4 below; the steeper indifference curves for business travellers show their optimal choices between purchasing airplane tickets and other goods. Business travellers seem to purchase more airplane tickets rather than other consumptions because they want to give up more of other consumptions to obtain an additional airplane ticket. Graph 4. Indifference map and budget constraints for business travellers In contrast, for pleasure travellers, the flatter indifference curves will lead them to purchase other consumptions rather than allocating a large portion of income in purchasing airplane tickets. The tangent between indifference curve and budget constraint will be the point of maximum well-being which can be achieved. Area below the optimal point shows that the consumers are not maximising their consumption. Whilst the area above that point means the consumers do not have enough income (budget) to achieve that consumption level. Graph 5. Indifference curve for pleasure travellers In general, when there is a change in consumer’s income, there will be a parallel shift in the budget line, either downward or upward. As shown in graph below, initially, the utility-maximizing consumption choice is at A, at which point he buys X1 units of airplane ticket and Y1 units of other kinds of good. If his income increases, his budget line will shift outward, allowing him to attain the higher utility level associated with indifference curve U2 and then U3. His optimal consumption choice is at B (and then D) now. At this time, the consumer can purchase larger units of tickets (from X1 to X2 to X3). It can be seen in the income-consumption curve that the slope is upward, because as income increase, the consumption of both airplane ticket and other consumption increase. Graph 6. The effect of a change in income level On the other hand, when there is a change in product’s price and income level held constant, there will be an intercept rotation on the budget line. Recent condition in the airline industry is many companies try to attract more consumers to purchase the airline tickets from them by cutting the airfares. This strategy increases the competition level among the airline industry. The reduction in price of the air fares will result in outward rotation in the budget line on the ‘x’ axis, which represents airplane ticket. People can now purchase more airplane tickets due to lower price, representing the increase in consumers’ welfare or utility level. It is associated by the movement of indifference curve from U1 to U3 by selecting point D. At this time, consumption of ticket will increase from X1 to X3. Moreover, the slope of the second budget constraint is now decreasing, represents lower opportunity cost of obtaining a unit of airplane ticket. Graph 7. The effect of the decrease in price level In most cases, consumers would like to buy more airplane tickets as their income increases, but in some cases, the quantity demanded falls as income increases, the income elasticity of demand is negative. As shown in graph below, for relatively low levels of income (between point A and B), both Singapore Airlines and Jetstar flights are normal goods. However, as income rises, some consumers tend to buy less Jetstar tickets and more Singapore Airlines tickets as Singapore airlines has better service, food supply and in-flight entertainment system. At this time Jetstar has become an inferior good, the income-consumption curve bends backward from point B to C, which means its consumption has fallen when income has increased. Graph 8. Jetstar becomes an inferior good as income increases Even though Jetstar has been said as inferior good in some cases, in general, airline ticket is assumed as normal good. Refer to that, a decrease in the price of airline tickets due to the market competition has both income and substitution effect. As shown in the graph below, the consumer is initially at A, on budget line RS. When the price of ticket falls, consumption increases by A1A2 as the consumer move to B. Keeping real income constant, the substitution effect A1E can be got when the price of ticket falls, associated with a move from A to D. If keeping relative price constant but increasing purchasing power, the income effect EA2 can be got, associated with a move from D to B. As airplane ticket is normal good, the income effect EA2 is positive. Therefore, the total effect of a change in ticket price is equal to the sum of the substitution effect and income effect. Graph 9. Total effect of a change in price After discussing the demand curve for individual consumer, market demand curve for airplane ticket will be shown now. It can be derived as the sum of the individual demand curve of all consumers in the market, as stated previously. As shown in graph below, the market demand curve is also slope downward as all the individual demand curves slope downward. However, the market demand curve is not a straight line. When more people choose to travel by airplane, the market demand curve will shift to the right. In addition, if most consumers in the market earn more income, as a result, their increasing demand for airplane ticket will also shift the market curve to the right. If the economic crisis breaks out as what happened several years ago, many people lose their job and the income decreased. Thus, the market demand curve for airplane ticket will shift to the left. Graph 10. The market demand curve for airplane ticket From the actual rates, Singapore Airlines has the higher average price than Jetstar. In the same time, there is a survey about the level of satisfactions of international airlines shown by the graph below. From the graph, it illustrates that Singapore Airlines has the highest satisfaction level figure. From the risk and uncertainty point of view, Singapore Airlines provides superior service and it maintains an eye on rivals’ prices and ensures it stays competitive among other airline companies. The airline cancellations and delays usually provided with explanations and apologies. This airline is also providing advantage on frequent flyer consumers such as â€Å"priority passengers’ service†. This service is suitable for business travellers as it will give them advantage in booking urgently needed flights for important meetings. This airline is also suitable for those high-income pleasure travellers as it offers great entertainment and amusement, such as popular movies with multiple language options, games and dozens of audio channels. In addition, Singapore Airlines catering supply is trying to provide varieties of meals menu which match the likely passengers’ needs. For example, there will be Indian and western food provided for subcontinent flights. Moreover, Singapore Airlines has a modern fleet and the aircrafts have been maintained with the highest standards. Thus, the cost of flights is higher which result in the higher airfares, however, safely of this airline is guaranteed. Comparing to Singapore Airlines, Jetstar offers lower price to the consumers. Their food, beverages and entertainment standard are much lower than Singapore Airlines’. Jetstar is known for having many complaints from its passengers in term of its services, such as frequent delays and cancellations of flight. Those seem to be serious problems for business travellers, as time efficiency is the main factor. However, Jetstar’s network is constantly expanding by opening flights to some new locations in Asia. Thus, Jetstar is more suitable for pleasure travellers which have shorter travel distance and not much concern about the services provided on board. As the theory of equal marginal principle states that â€Å"the utility is maximized when the consumer has equalized the marginal utility per dollar of expenditure across all goods† (Gordon, 2007), the business travellers who are not price prioritize will choose to travel with Singapore Airlines since they prefer in optimal satisfaction. However, for the pleasure travellers that prioritize the price factor will choose to travel with Jetstar which provide low price for consumers rather than best satisfaction. Graph 11. Satisfactions with International Airlines 2009-2010 Even with a high level of satisfaction, Singapore Airline has experienced a decline in market share over the last five years, as shown in Graph 13. Low-cost airlines such as Jetstar have contributed to the lack of growth for more premium airlines. Additionally, Peter von Moltke stated that â€Å"the low cost sector is a major influence in sustaining a steady growth trajectory for the global aviation industry.† (PR Newswire, 2011). Graph 12. Market share of Top 10 Airlines in Australia (Department of Infrastructure and Transport, 2012) So far, it has assumed that people’s demands for airplane ticket are individualized. That enables us to obtain the market demand curve simply by summing individuals’ demands (Kris, 2007). In real-life, however, one person’s demand always depends on other people’s demand. That is a network externality, which can be positive or negative. It is a good chance for airline companies to attract more passengers by using bandwagon effect of a positive externality. As shown in the graph below, when consumers believe more people have purchased the product, the demand curve shifts further to the right (D1 to D5). The market demand curve is found by joining the points on the individual demand curves, which can be seen that it is relatively more elastic. Suppose the ticket price falls from P1 to P2. Without bandwagon effect, the quantity demanded will increase from Q2 to Q2’. However, as more passengers choose to fly with Jetstar or Singapore Airlines and think it is worth to be the first-flying choice as it is trustworthy, the bandwagon effect increases quantity demanded further to D4. Therefore, airline companies use bandwagon effect to increase the response of demand in relevance with price change. To obtain this effect, the airline companies could target its potential segment and use advertisement to build up their brand image and reputation among the market. For example, Singapore Airlines could use ‘comfortable, quick and always on-time’ image to attract its business travellers. And for Jetstar, the image of cheap and flexible could help the company to obtain its bandwagon effect in pleasure travellers’ market. Graph 13. Bandwagon effect To conclude, the consumers’ demand of airplane ticket is affected by their income, ticket price, and the demand elasticity. Business travellers prefer to travel with Singapore Airlines, even with a higher airfare. They concern more on punctuality and the service provided and their price elasticity of demand is low. In contrast, pleasure travellers are less concerned with the quality of service provided, focusing on reaching their destination with the lowest cost. Their price elasticity of demand is high, thus, Jetstar is preferred in this case. In the intense market competition, Singapore airlines and Jetstar could use the bandwagon effect to attract more passengers by building up their own brand image.

Tuesday, January 7, 2020

Some Essay - 1325 Words

Lab 3: Newton’s Second Law: The Atwood Machine Introduction: In the study of physics a lot of the basics were put in place by Isaac Newton. Out of the 3 laws of motion he had declared the second law states that force equals mass times acceleration (F=ma). The Atwood machine is a machine that has a pulley in the air and a string running through the pulley, some kind of mass is suspended by each end of the string. When the suspended masses are unequal, the system will accelerate towards the direction of the larger mass. In this experiment, we used different masses to the velocity of the Atwood system. The data we collect for this experiment are the differences in mass between the two masses, the distance the heavier mass has to fall†¦show more content†¦This lab was about the Atwood machine, a system consisting of a pulley in the air with a length of string running through the pulley and different masses on either side of the string. We had pulled the lighter mass to the ground, suspending the heavier mass in a known height that we had measured and recorded off the ground. We timed with a stopwatch the time it took for the heavier mass to hit the ground. We performed five trials for each of the three mass differences and calculated an average measured acceleration for each of the three. We detirmed the Atwood formula, A= g(m2-m1)/ (m2 + m1), which allowed us to find a theoretical acceleration using the masses of the two different masses, to be used to compare to our measured accelerations. For set 1, the two masses that we weighed were 50g and 55.5g, the difference of the two being 5.5g. The actual measured acceleration, which was detirmed by us using the stop watches was .164 m/s2 .The theoretical acceleration we detirmed by the Atwood formula is .52 m/s2. We then took these two measurements and put them in the percent error formula which is 68.46%. For set 2, the two masses were 50g and 61g, the difference of the two being 11g. The actual measured acceleration by us was .38 m/s2. The theoretical acceleration was .99 m/s2. Using these two numbers the percent error is 61.62%. For set 3, the two masses were 50g and 78.2g, the difference being 28.2g. The actual measuredShow MoreRelatedEssay on Some Like It Hot622 Words   |  3 PagesSome Like It Hot is an American screwball comedy film directed by Billy Wilder and featuring Marilyn Monroe as Sugar, Tony Curtis as Joe, and Jack Lemon as Jerry. Joe and Jerry are struggling musicians who accidentally witness a mob hit and become targets. To hide from the mob, they flee the state as members of a traveling women’s band, where further complications set in. They quickly become besotted with the lead singer, Sugar, who in unable to recognize that her band mates are really men masqueradingRead MoreSome Like It Hot Movie Refection Essay661 Words   |  3 PagesFilm Response # 2 Film Response 2 Marilyn Monroe in Some Like it Hot For my response I decided to write about the film Some Like it Hot. Previous to this class I had never seen a film with Marilyn Monroe featured in it. After watching this movie I was glad that I picked it because all of the actors did a phenomenal job. This movie was I feel did a really good job in displaying the transition of sexual attitudes in the 1950’s. Also in Some Like it Hot, Marilyn Monroe does a really good job pushingRead MoreEssay On All Gave Some, Some Gave All738 Words   |  3 PagesAll Gave Some, Some Gave All A normal sitting at El Patio is pretty regular, but this time it wasn’t so normal. Justin Lawson and I were eating, when all of a sudden he received a text from an unknown sender. The message read â€Å"Hey Justin would you and a few of your football teammates like to voluntarily be the pallbearer for an ex-marine?† His name was Mr. Hunter. Justin immediately showed me the message without thought â€Å"I wonder who we should ask to help, because we want the most respectful peopleRead More Slave Masters – Some Good, Some Bad Essay1849 Words   |  8 Pagesnumerous slave narratives that contain first-hand memories of what the culture of this country used to be like if they want to gain understanding about their heritage. The slave narratives of Mary Reynolds and Walter Calloway illustrate that some slave masters provided their slaves with the necessities of life, did not stand for slave cruelty, and were concerned for their slaves spiritual well-being, while others did the complete opposite. Mary Reynolds, who spent the first part ofRead MoreThe Importance Of Writing An Outstanding Academic Essay866 Words   |  4 Pagesnumbers of essays and during that time he will have to overcome a lot of hurdles to accomplish writing an excellent essay. Majority of students hate writing essays because it requires serious intellectual thought and pulling together of ideas. A lot of students will be irritated and have absolutely no interest in creating an essay due to them having no idea on how to start. I m sure things would be easier for students if he had a guideline or pathway built for them on how to create an essay. With someRead MoreMy Ambition In Life Essay To Become A C1082 Words   |  5 Pagesambition in life essay to become a collector Free Essays on My Ambition In Life To Become A Collector for students. Use our papers to help you with yours. My Ambition Become a Collector: exaggeration of your dream and thoughts of how you want to be in your life. My ambition is to become an IAS officer. Though I. My ambition in life is to become a teacher. There are a number of reasons for my choice. First, about 35 per cent of the people in India are illiterate. They are. Plan essay thirsha WebsitesRead MoreRevising a Paper1863 Words   |  7 Pages Once a writer has completed the writing portion of an essay, it is often considered to be done. However, no one, even a professional writer, writes a perfect draft on the first attempt; in fact, it is often this revision stage of writing where a good writer separates himself from other, less experienced writers. A good writer understands the importance of revision and spends as much time as possible during this stage to craft the essay into the ideal state. Moreover, what exactly revision is?Read MoreMy English 101 Experience844 Words   |  4 Pageswriter. I have learned some new techniques that have improved my ways of approaching an essay. I learned all about the rhetorical appeals and how to apply them in my writing and how to look for them in a essay written by a author. I have also learned how to argue both sides of a argument, and how to look for reliable sources and to properly quote and site the author of the essay. I feel as if I have become a better writer and my improv ed writing skills are shown within each essay. When I first signedRead MoreHow I Am A Reflective Essay1161 Words   |  5 PagesReflective Essay Throughout this semester, this class has taught me many things. I have learned the process of drafting and revising, how to structure my essays, how to write to a specific audience, how to make a thesis, and how to use outside resources. In the three essays I chose to put in my portfolio, I believe I have support to back up the fact that I have learned these things. Throughout my time in English Composition 111, I have learned that one of the most important things in writing isRead MoreReflection Of My English 1102 Course932 Words   |  4 PagesReflection of my English 1102 course throughout the semester I learned many new things from English 1102 class. It was not much fun but I learned some interesting things. For my research, I needed a topic that interests me. I first started to search topics from the chemistry field. I could not find any interesting topics then I came across an article that talks about how robots will take our jobs and every one would be jobless. After reading that article, I was really convinced that robots were bad

Sunday, January 5, 2020

The Influence of The History of Rasselas on A Vindication...

The Influence of The History of Rasselas on A Vindication of the Rights of Woman A surprising commonality found between Johnsons The History of Rasselas, Prince of Abissinia and Wollstonecrafts A Vindication of the Rights of Woman is their shared views on womens issues. This commonality is surprising since the two authors had different political viewpoints. While Johnson was a conservative Tory, Wollstonecraft was a social nonconformist and feminist. Although Wollstonecraft and Johnson adhered to different political agendas, Wollstonecraft revered many of Johnsons literary works. One example of Wollstonecrafts admiration of Johnson is found in her uncompleted short story Cave of Fancy. Wollstonecraft began†¦show more content†¦In her argument for the merging of reason and sensibility she writes: And what is sensibility? Quickness of sensation; quickness of perception; delicacy. Thus is it defined by Dr. Johnson (63). She further states that Johnsons definition of sensibility found in his Dictionary of 1755 is inadequate. She complains that the definition gives me no other idea than of the most exquisitely polished instinct (63). Although Wollstonecraft admires Johnson, his works are subject to the same scrutiny as Rousseaus. Wollstonecraft also refers to Johnsons Rambler essay The Mischiefs of Total Idleness when she comments on the vanities of the rich. She writes: What can be a more melancholy sight to a thinking mind, than to look into the numerous carriages that drive helter-skelter about this metropolis in a morning full of pale-faced creatures who are flying from themselves. I have often wished, with Dr. Johnson, to place some of them in a little shop with half a dozen children looking up to their languid countenances for support. (146) In this instance, Wollstonecraft states her agreement with Johnsons belief that the company of children would give health and spirit to the idle women. While Wollstonecraft refers to Johnsons Dictionary and Rambler essays to strengthen her argument in Vindication, many of her thoughts on womens issues are similar to those found in Rasselas. One such similarity is found in Johnson and WollstonecraftsShow MoreRelatedCleanth Brookss Essay Irony as a Principle of Structure9125 Words   |  37 PagesCritical Theory Library * Contact This Blog This Blog  Ã‚  Ã‚   |    | ------------------------------------------------- Top of Form Bottom of Form    Home  » texts  » History amp; Class Consciousness: Preface by Georg Lukà ¡cs (1923) Thursday, February 3, 2011 History amp; Class Consciousness: Preface by Georg Lukà ¡cs (1923) Share   History and Class Consciousness Preface THE collection and publication of these essays in book form is not intended to give them a greater importance as a whole than would